Employee engagement: the buzzword is everywhere, but can anyone really agree on what it means? How do you measure it? And how can you build an effective strategy that works in your unique company culture?
Employee engagement is tricky to define because it represents different things to different people. Some companies describe engagement as an emotional commitment to the company that includes both loyalty and dedication to achieving goals. Others define engagement in terms of productivity.
The truth is that both viewpoints are right. Engagement expert and Chief Scientific officer at Engage2Excel Jack Wiley, Ph.D. defines it this way: “Employee engagement is the extent to which employees are motivated to contribute to organizational success and are willing to apply discretionary effort to accomplishing tasks important to the achievement of organizational goals.”