Engage2Excel Blog

Posted by Melissa Meunier on Wed, May 8, 2019

Candidate Experience has emerged as the buzz-worthy term of choice among thought leaders in recruiting. In today’s highly competitive market for talent, creating better candidate experiences can reduce your drop-out rate. More engaging, two-way candidate experiences can help you better assess job-fit to reduce voluntary turnover rates. And, candidate experience is also an important aspect of your employer brand, which is particularly important if your candidates are also customers or prospective customers.

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Posted by Melissa Meunier on Fri, May 3, 2019

If you think the success of your company starts with excellent customer experiences, you are in good company. But that’s not quite the whole picture. While it’s true that customers hold the cash and they dole out more of it when you treat them well, it’s also true that behind every positive customer experience is a dedicated employee.

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Posted by Nikki Morrison on Fri, April 26, 2019

“Education is what remains after one has forgotten what one has learned in school.” Albert Einstein sure knew what he was talking about here. One great myth about education is that once you have the degree in hand, you can check that box off and move forward without having to spend another day in a classroom. The reality is that formal education teaches us how to learn once we are released into our new habitat, the workforce.


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Posted by Melissa Meunier on Wed, April 17, 2019

The tightest market for talent in five decades has resulted in a cavalcade of content from thought leaders, analysts and vendors, most of it focused on fixing what’s broken in current recruitment processes. Improving the candidate experience is a hot topic, because it’s a buyer’s market.

What do candidates really want? Recruitment marketing, which represents the largest portion of most talent acquisition budgets, is getting a lot of attention, and the prevailing best practices have their origins in consumer marketing.

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