If you’re not paying attention to your candidate experience, you’re losing talent. Candidate experience matters, and not just for the people who end up working for you. Consider this:
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Surveys provide an important opportunity to benchmark internal policies and practices against the perceptions and expectations of a large, statistically representative group. In Part 1 of the 2019 Job Seeker Survey Report, we explored the role of recognition in the recruiting process. In Part 2, we examined candidate perceptions of the recruiting process. In our final edition, Part 3, we report on candidate perceptions of preboarding and onboarding processes.
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The tightest market for talent in five decades has resulted in a cavalcade of content from thought leaders, analysts and vendors, most of it focused on fixing what’s broken in current recruitment processes. Improving the candidate experience is a hot topic, because it’s a buyer’s market.
What do candidates really want? Recruitment marketing, which represents the largest portion of most talent acquisition budgets, is getting a lot of attention, and the prevailing best practices have their origins in consumer marketing.
Imagine that you’ve just been a casualty of the latest round of layoffs at your company. It’s been a while since you have conducted a job search, but after several rounds of applications and initial interviews, you receive an offer from two potential employers:
